If anyone is serious about competing in the => Online World
If you look at the major corporate giants they now
have a link to a blog on their websites.
It is a secret that they are trying to keep quiet.
I will list below the reasons a blog is needed to
give you an advantage and it does not matter if you have a traditional
business, running a political campaign or a home based business.
A blog is used to interact with people,
customers or prospects and it
gives the opportunity to build a relationship which puts you head and
shoulders above the competition.
When you build a relationship with the
people and they have your trust, magical things happen.
According to a recent survey,
businesses that blog acquire 60% more customers as those.
businesses that do not blog.
As you may notice I reveal a lot about who I really am in my blog.
A majority of businesses have websites and hire SEO guys to come in.
and get them a high ranking in the search.
engines to drive more traffic to them.
Did you know that a blog can virtually do the same thing.
especially if you use a blog that already has a great viral platform?
Blogs are more likely to be shared on social websites such as Facebook,.
LinkedIn and Twitter as opposed to a company website.
People love blogs.
Search engines love them even more.
Blogging reveals your strengths as an industry expert in the eyes of the public.
Blogging can build great PR and in my case, even land you.
some interviews with local journalists which adds even more value and.
credibility to you and your business. That also generates even more free advertising.
Are you seeing the benefits of blogging yet?
If you want instant feedback on what is working or not working in.
your business, take it to your blog.
The people who follow your blog.
will give you valuable feedback that will keep you ahead of the competition.
Your business is for your customers so why not get input
from them and by doing so you are making your customers a part of your
team which makes them very loyal.
Blogging forces you to stay up to date within your industry
This allows for you to be a better mentor and communicator to your audience.
because you will know more about what is going on from writing your blog post.
A person that just comes in to run the business and does day to
day operations the same way every day is not going to know what is going
on or what is new within the industry most likely
I have listed five of many reasons why you should have a blog in your business.
It does not matter what business you are in or what you are
doing as a blog puts you out there.
People will come to you and look at you as the expert in whatever field you are in.
People will build trust with you and become loyal to you and your business.
The best though is you will get more traffic, more trust, more leads and more sales.
ultimately from having a blog.
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